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Client
A leading US-based IT Benchmarking and Advisory firm
   
   
Case
Wanted an analytics partner to help them with on-going survey analysis and reporting needs
To partner with them to set-up and manage online surveys
To analyze data by identifying the key business and market trends associated with various IT products and services
Execution
Executed analysis using tabulation to present the basic findings
Used significance testing to unearth the key differences across response groups based on demographics
Presented the results in a PowerPoint deck highlighting key insights
Verdict
I have worked with The Analytical Insight for over a year and they have provided quality research services to our firm on a timely and quality manner.”
   
- CEO of a leading US-based IT benchmarking firm
   
         
A leading US-based Healthcare Advisory firm
   
   
To identify the key drivers influencing the choice of companies in selecting health insurance provider in California.
To assess the similarities and disparities between respondent companies to come up with a targeted actionable marketing approach.
Used significance testing to unearth the key factors generating variance in data.
Applied factor and cluster analysis to segment the dataset.
Analyzed groups further across key demographics along with key product and service attributes to present actionable insight.
The Analytical Insight has consistently delivered high quality results even with the toughest deadlines.”
   
- Senior Vice President of a leading Healthcare Advisory firm